Lead From the Inside Out — Lindsey Brittian on True North Identity

In this episode of The Love of Coaching, host Samantha Hannah sits down with Lindsey Brittian - Master Coach, founder of Turas, and creator of the True North Identity System - for a conversation that is as honest as it is inspiring.

Lindsey shares her remarkable journey from high-performing marketer in London to identity-led leadership coach in New Zealand, including the pivotal life moments that shaped who she is today. Together, Sam and Lindsey explore why so many leaders and coaches are struggling right now, what it really means to lead from your identity rather than from expectation, and how Lindsey's True North certification pathway is equipping coaches to make a deeper, more lasting impact in a rapidly changing world.

Whether you're new to coaching or a seasoned practitioner, this episode will challenge you to stop performing success - and start living it.

5 KEY POINTS FROM THE SHOW

1. Identity as the anchor - Lindsey explains why identity-led leadership gives people something to hold onto in volatile times, contrasting it with performance-led systems that can lead to burnout, misalignment, and loss of self.
2. The True North Identity System - A structured four-pillar methodology (Resilience, Space, Power, Resilience) designed to help individuals, teams, and organisations align who they are with how they lead, decide, and act.
3. A certification pathway for coaches — True North offers three progressive levels aligned with ANZCAL's certification structure: Life & Leadership, Business and Organisations.
4. Embrace the messy middle - Lindsey shares candidly about the trial, error, and pivots it took to build Turas - and why getting comfortable with being uncomfortable is a non-negotiable part of coaching and entrepreneurship.
5. Resilience is a must-have, not a nice-to-have - With over 40% of the global workforce facing burnout, Lindsey makes the case that resilience is now a core leadership capability - and that it's most powerful when built from your own identity, not borrowed from someone else's playbook.

You can contact Lindsey on her website www.turas.co.nz. You'll find all her social media handles and contact forms here as well.

If you are interested in becoming an Accredited Coach with ANZCAL head to our website www.anzcal.org We'd love to connect with you.